Turning Concerts into Careers: Cassie Petrey’s Journey from Fan to Industry Founder

Turning Concerts into Careers: Cassie Petrey’s Journey from Fan to Industry Founder

As a fan, breaking into the music industry can be a daunting feat. But in today’s dynamic and rapidly changing landscape, it’s never been easier to network and put yourself out there. By The Barricade sat down with Cassie Petrey, co-founder of the leading artist management and music marketing firm Crowd Surf to learn more…

What’s The Difference Between Gain And Drive?

What’s The Difference Between Gain And Drive?

When it comes to playing the guitar, everyone is on a quest for that perfect sound, a tone that is uniquely theirs. If you’ve spent time exploring guitar setups, you’ve likely come across the terms “gain” and “drive.” They might seem a bit technical, maybe even interchangeable, but understanding the difference between the two can…

The Complete Guide to Marketing and Online Advertising for Musicians

The Complete Guide to Marketing and Online Advertising for Musicians

Marketing and online advertising are essential tools for any musician looking to grow their fan base and promote their music. While the internet has changed the paradigm of what’s possible with music marketing, it’s also opened the floodgates to increased competition and lessened attention. This complete guide is geared to help musicians understand the fundamentals…